Thursday, May 21, 2009

If The Music Business Dies

Shaun Groves has an interesting piece called, If The Music Business Dies, that some of you want to take note of. He writes:

The management company that represented icons Michael W. Smith and Amy Grant for ages just folded.

Chuck Finney, the guy who almost single-handedly revolutionized the way Christian radio stations operate a few years back, is “no longer with” powerhouse Salem Communications.

CCM Magazine is only a website now, with a shadow of their 1990’s audience and zero pull with today’s publicists.

The Gospel Music Association is letting people go.

Their Gospel Music Week was a ghost town this April, with major artists no longer taking a break from touring to participate in it.

Speaking of tours - they’re losing money - big money - which means production companies are going down too.

Some say technology will save the day. Lots of artists are going on-line to blogs, twitter, facebook, etc because of this optimism. But this new technology is not the magic bullet some claim it to be. The bullet that works best hasn’t changed - it’s just changed hands.

The music business is about relationship. And now it’s the artist’s turn to have one.

Read the rest.

2 comments:

amy said...

two things: radio stations are partially to blame. i know that the stations i listen to mainly play a handful of christian artists over and over and over again. secondly, christian labels have GOT to start producing more quality stuff. the only christian music I can even stand any more is the stuff i hear on Sunday morning.

John C said...

I think it's all good. The whole music industry, dependence upon radio play, big labels, etc. is being turned upside down. Big label recording companies, CDs, radio stations, radio play as promotion etc. - is all going away - we're seeing it now. There will most likely be no music on radio in 5 to 10 years. It will all be talk radio, if radio even continues to exist. But it's a dying format. Why need it when you have internet radio where you can hear whatever you want when you want? I think this is all good. The internet is changing how EVERYTHING is done. Through modern recording technology (anyone can record a song in their home in the morning, and release it that afternoon on the internet or record their live concert and have it available that night or the next day in CD form or digital downloads) and the power of the internet through websites and social media, the ARTISTS are finally being empowered to be able to have a career away from signing their lives away to big name record companies. The best music coming out right now is independent music.

Zach - check out this new book just out - very good. "Ripped - How The Wired Generation Revolutionized The Music Industry."

http://tinyurl.com/r5aw4m