My favorite quote:
Despite the ongoing existence of "Transformers,"a movie is not the first layer of a multi-platform marketing scheme but rather a singular act of art to be experienced, debated with good friends over food, drinks and revisited years later. To see a film projected in a common, shared space is central to the experience; feeling the audience catch its breath when Peter O'Tooleblows out the match in "Lawrence of Arabia"is a moment you will never forget. You will be hard-pressed to recall to your children the exact surroundings when you first enjoyed the serotonin-flooding epiphany that was "Charlie bit my finger" on YouTube.Read it.
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